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How Generative AI Creates Text, Images, and Videos from a Prompt

1The Shared Idea Behind All Generative AI2How a Prompt Becomes an Instruction3Generating Text: One Token at a Time4Generating Images: From Noise to Picture5Generating Video: Adding Time6Comparing the Three Modalities and Judging Outputs
Generating Video: Adding Time

What a Video Prompt Has to Say That an Image Prompt Does Not

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The comparison is the part worth slowing down on. In the first column the dog moves and the background holds still, so the background objects keep their size and position. In the second column the dog stays put and the camera moves, so the background slides past and its objects change position and perspective. Those are genuinely different instructions, and a video prompt can ask for either one. That is why a video prompt reads more like a shot description than a picture description.
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Three things video prompts add

Beyond subject, setting, and style, a video prompt can specify motion, camera behavior, and duration. Each one tells the model something about how frames should differ from one another, which is information a still-image prompt never needs to provide.

Subject motion and camera motion are not the same instruction

Subject moves, camera fixed

  • The dog crosses the frame while the background stays anchored
  • Background objects keep their position and size
  • Reads as a locked-off shot of a moving subject

Camera moves, subject still

  • The dog stays centered while the background slides past
  • Background objects change position and perspective
  • Reads as a tracking or panning shot of a stationary subject

Same subject, different frame instructions

"A cat" gives the model a subject and nothing about time. "A cat sitting still while the camera slowly pushes in, three seconds" gives it a subject, a camera behavior, and a length. The second prompt constrains how the frames relate to each other, which is the information the model needs to keep the sequence coherent.

Duration is a constraint, not just a preference

Asking for a longer clip asks the model to hold consistency across more frames. Prompts describing one sustained action usually fare better than prompts describing several events in sequence.

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